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一、原文：
2016-Text3
第2段：①The largest firms in America and Britain together spend more than$15 billion a year on CSR,according to an estimate by EPG,a consulting firm.
②This could add value to their businesses in three ways.
③First,consumers may take CSR spending as a “signal”that a company’s products are of high quality.
④Second,customers may be willing to buy a company’s products as an indirect way to donate to the good causes it helps.
⑤And third,through a more diffuse“halo effect,”whereby its good deeds earn it greater consideration from consumers and others.話題：行善政策對(duì)企業(yè)的幫助
二、解析
1.分意群：
Second,/customers may be willing to/buy a company’s products/as an indirect way/to donate/to the good causes it helps.第二，/顧客可能愿意/買公司的產(chǎn)品/作為一種不直接的方式/去捐贈(zèng)/給好的事業(yè)它幫助。
2.定屬性、調(diào)語序：
①名詞+to do，to do作后置定語，也可直接理解為“去......”；
an indirect way to donate，捐贈(zèng)......的間接方式；
或理解為，一種間接方式去捐贈(zèng)......②名詞+名詞+謂語動(dòng)詞，第二個(gè)名詞開始為定語從句部分，修飾限定前面的名詞，該從句省略了that（定語從句中如果連接詞在從句中充當(dāng)賓語成分，可省略連接詞），表示“......的”；
...the good causes it helps，......它所幫助的好的事業(yè)。
3.理翻譯：
難點(diǎn)：good causes
good causes，慈善事業(yè)。
三、理解
Second,customers may be willing to buy a company’s products as an indirect way to donate to the good causes it helps.
全句翻譯：第二，客戶可能寧愿購買某一公司的產(chǎn)品，以作為捐助該企業(yè)所幫助的慈善事業(yè)的間接方式。
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