2023考研英語一真題及答案整理！點擊查看

　　考研之前刷科目歷年真題是非常有必要的，刷真題可以幫助自己查漏補缺，以及查看科目歷年考研重點內(nèi)容。今天，小編給大家整理了2023考研英語一真題及答案，想要刷題的同學(xué)可以一起來看看呀！

　　考察了絲綢之路上的驛站話題，選項沒有什么特別難的詞或者短語，文章邏輯也很好懂，考到了并列邏輯和舉例邏輯，只要考生認真讀題應(yīng)該拿到不錯的分數(shù)。

　　閱讀A：氣候變化下，美國各州氣候變化教育缺失

　　閱讀B：Waterhouse和PRH的出版商紛爭，小出版社當(dāng)自強

　　閱讀C：到底是租房還是買房(應(yīng)該是這個話題)

　　閱讀D：學(xué)術(shù)引用亂象如何遏制

　　英語一整體上是有一定的難度的，文章不是特別難，但是題目有一定的難度。六大題型當(dāng)中沒有考到主旨題、態(tài)度題、含義題，細節(jié)題居多。

　　考察了排序題，出題形式與往年略有差異，給出了三個既定選項位置，并給出了8個選項，首段空缺，雖然出題形式略有差異但解題思路和難度并無差異，只要能看出指代即可輕松判斷出首段，整體難度中等。

　　講了人工智能在digital marketing里的應(yīng)用，生詞不多，與往年翻譯題目相比難度偏低。

　(46)AI can also be used to identify the lifestyles choices of customers regarding their hobbies,favorite celebrities,and fashions to provide unique content in marketing messages put out through social media.

　　【參考譯文】人工智能還可以用來識別出消費者生活方式的選擇，包括他們的愛好、最喜歡的名人和時尚，從而通過社交媒體發(fā)布的營銷信息來提供獨特的內(nèi)容。

　(47)Some believe that Al is negatively impacting on the marketers role by reducing creativity and removing jobs,but they are aware that it is a way of reducing costs and creating new information.

　　【參考譯文】一些人認為，人工智能通過減少創(chuàng)造力和工作機會對營銷人員產(chǎn)生了負面影響，但他們也意識到，這是一種降低成本和創(chuàng)造新信息的方式。

　　(48)Algorithms used to stimulate human interactions are creating many of these concerns,especially as no-one is quite sure what the outcomes of using Al to interact with customers will be.

　　【參考譯文】用于刺激人際互動的算法正在引發(fā)許多此類擔(dān)憂，尤其是在沒有人非常確定使用人工智能與客戶互動的結(jié)果會是什么情況下。

　(49)If customers are not willing to share data.AI will be starved of essential information and will not beable to function effectively or employ machine learning to improve its marketing content and communication.

　　【參考譯文】如果客戶不愿意分享數(shù)據(jù)，人工智能將缺乏必要的信息，無法有效地發(fā)揮作用，也無法使用機器學(xué)習(xí)來改善其營銷內(nèi)容和傳播。

　　(50)The nonintrusive delivery of the marketing message in a way that is sensitive to the needs of target customers is one of the critical challenges to the digital marketer.

　　【參考譯文】以一種對目標客戶需求敏感的方式非侵入式地傳遞營銷信息是數(shù)字營銷人員面臨的關(guān)鍵挑戰(zhàn)之一。

　　五、小作文

　　【參考范文】

　　Notice

　　December 24,2022

       Professor Smith is looking for a student to join his research program regarding campus sports activities.The duties of the position require that the student collects data on campussports activities to be analyzed by the research team.This includes observing various athletic events,speaking to student athletes,staff,and faculty,and documenting their experiences.

       In addition to data collection,thestudent will also be responsible for organizing meetings with Professor Smith or other research team members to discuss project progress.The successful applicant should be highly organized,patient,and have a keen interest and knowledge in sports.

　　If you are interested in joining thisresearch program,please contact us at email 123.com to apply.

　　StudentsUnion

　　六、大作文

　　【參考范文】

　　Unfolded in the elaborately painted cartoon is an eye-catching and thought-stimulating scene:some young men are rowing dragon boats,and a large number of people crowded to watch the game.An aged grandma turned to her spouse and said cheerfully:“it is wonderful that the Dragon Boat racing is getting increasingly lively in our village.”Apparently,what the cartoonist attempts to emphasize is the inheritance of traditional culture.

　    There is no denying that our Chinese,in recent years,have been attaching great importance to the carrying of the traditional culture and bringing it to vitality.Traditions are supposed to be inherited and advocated from one generation to another.Like tangible cultural heritages such as Great Wall and the Forbidden City,intangible cultural heritages like Peking Opera and celebration of traditional festivals are equally crucial.As a country consisting ofa great diversity of ethnic groups and with time-honored history and civilization,China abounds in intangible cultural heritages,which connect modern people to the historical past,allowing them to acquire a cultural and historical identity.Without cultural heritages,we would be rendered absolutely rootless and we would find it hard to cope with challenges at present and in the future.

　    However,the modernization process poses mounting threats to intangible heritages.It is also pathetic to see elderly people in possession of such legacies pass away without transmitting them to the younger generation.Confronted with those challenges,we should both preserve and rejuvenate our ancestral heritages sothat we can help contribute to cultural diversity of the world.

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